Institute of Graduate Studies

Health Tourism Management

About the Program

Tourism is one of the important sectors that grow and develop steadily in both world and Turkey. The steady growth of the tourism sector has led to a dynamic and intense competition among countries, regions and businesses wishing to get more shares from tourism revenues. Diversification of tourism product in this dynamic and intense competitive environment has become an important strategy for many countries, regions or businesses. Health tourism, which states that people travel to another place to protect their health or to regain their health, has emerged as a result of product diversification strategy in tourism. Health tourism which has higher average spending of travelers than other types of tourism, not affected by seasonal fluctuations and rapidly growing health tourism in Turkey, is supported by the government with serious incentives. In parallel with these developments, health tourism management has emerged as a separate area of ​​expertise. Because to be able to manage health tourism effectively and efficiently, it requires theoretical and practical knowledge of health sector and health institutions on the one hand and tourism sector and tourism enterprises on the other hand. The program, which has been created with this understanding, has been prepared considering the developments in health tourism management in the world and in our country. The language of the program is Turkish and the students are required to prepare a project after completing 30 credits of course.

Acceptance Conditions

Candidates must hold a bachelor's degree from the Faculties of Health Sciences, Tourism, Medicine, Dentistry, Pharmacy, Nursing, Economic and Administrative Sciences, Political Sciences or other faculties.

Program Competencies

• Gain theoretical and practical knowledge in the field of health tourism management.

• Have theoretical and practical knowledge about health tourism, historical development and economic dimension of health tourism.

• Have knowledge and skills about strategic management, performance management, quality management and human resources management in health tourism organizations.

• Know, interpret and translate international health legislation and patient rights.

• Obtain theoretical and practical knowledge about ethics, policy and planning, information systems, professional foreign language, financing and intermediary institutions in health tourism.

• Make original studies in the field of health tourism management and contribute to the field with these studies.

• Learn marketing strategies in the context of health tourism and produce projects for the implementation of these strategies.

• Gain knowledge and skills about people and intercultural communication.

• Have knowledge about basic concepts and terminology in the field of health.

Name list of lecturers

Prof. Dr. Hakan Hakeri

Assoc. Prof. Dr. Aygül Yanık

Assoc. Prof.  Dr. Ender Demir

Assist. Prof. Dr. Safiye Şahin

Assist. Prof. Dr. Hacer Ataman

Assist. Prof. Dr. Ahmet Vatan

Assist. Prof. Dr. Bilal Çankır

Assist. Prof. Dr. Mertcan Taşcıoğlu

Assist. Prof. Dr. Ahmet Vatan

Assist. Prof. Dr. Semra Aktaş Polat

Assist. Prof. Dr. Erol Muzır

Research Assistant Dr. Sümeyye Arslan Kurtuluş

Curriculum

Non-Thesis Master's Program in Health Tourism Management

Course Code

Course Name

T

U

Credits

ECTS Credits

1. SEMESTER

STR 601

Health Tourism

3

0

3

7

STR 603

International Health Law and Patient Rights

3

0

3

7

STR 650

Semester Project Course *

0

0

0

-

STR xxx

Elective Lesson I

3

0

3

7

STR xxx

Elective Lesson II

3

0

3

7

STR xxx

Elective Lesson III

3

0

3

7

  TOTAL

15

0

15

35

2. SEMESTER

STR 610

Accommodation and Travel Management in Health Tourism

3

0

3

7

STR 650

Semester Project Course *

0

0

0

-

STR xxx

Elective Lesson I

3

3

7

STR xxx

Elective Lesson II

3

0

3

7

STR xxx

Elective Lesson III

3

0

3

7

STR xxx

Elective Lesson IV

3

0

3

7

  TOTAL

15

0

15

35

GENERAL TOTAL

30

0

30

70

* If the term project is not successful in the semester, the course will be taken in the following semester.

Elective Courses I. Semester :

Course Code

Course Name

T

U

Credits

ECTS Credits

STR 605

Health Tourism Economics

3

0

3

7

STR 607

Supply Chain Management in Health Tourism

3

0

3

7

STR 609

International Health Tourism Policies and Planning

3

0

3

7

STR 611

Professional English

3

0

3

7

STR 613

Entrepreneurship

3

0

3

7

STR 615

Risk And Patient Safety Management in Health Tourism

3

0

3

7

STR 617

International Health Tourism Destinations

3

0

3

7

Elective Courses II. Semester:

Course Code

Course Name

T

U

Credits

ECTS Credits

STR 602

Intercultural Communication in Health Tourism

3

0

3

7

STR 604

Scientific Research Methods

3

0

3

7

STR 606

Institutional Resource Planning in Health Care Facilities

3

0

3

7

STR 608

Quality Management and Accreditation in Health Tourism

3

0

3

7

STR 612

Marketing in Health Tourism

3

0

3

7

STR 614

Investment Projects and Analysis in Health Tourism

3

0

3

7

STR 616

Current Issues in Health Tourism

3

0

3

7

Course Code

Course Name

T

U

Credits

ECTS Credits

STR 650

Semester Project Course

0

0

0

7

GENERAL TOTAL

77

Graduation Requirements

In order to obtain a non-thesis master's degree in the field of Health Tourism Management, students must successfully complete all of the compulsory and elective courses (equivalent to 77 ECTS), have a GPA of at least 2.50 and successfully complete the semester project course.

Employment Opportunities

Graduates of the program find job opportunities in health tourism units of health institutions and agencies, agencies operating in health tourism, hotels and facilities providing services for healthy living, and fair and organization companies.

Contact (Name of the lecturer and internal phone number should be given)

Assist. Prof. Dr. Safiye ŞAHİN

Internal phone number: +90 216 280 33 33/4069